MYRTLE BEACH, S.C. (WBTW) –The Myrtle Beach Bowl activities have already kicked off.
UConn and Marshall’s football teams have been experiencing everything Myrtle Beach and Conway have to offer.
The Myrtle Beach Bowl started in 2020, but they had to limit fans due to the pandemic. Now in its third year, it is looking to raise attendance numbers and continue to add growth to the area.
Last year’s attendance number was right around 6,500 fans. This year, 7,000 fans are expected.
The increased number of fans coming to the area means a direct increase in customers for local businesses.
“We have a number of local businesses that are sponsors for the game and they do see an increase in business,” said Rachel Quigley, executive director of the Myrtle Beach Bowl. “For example, the kids are here at Ripley’s this morning, that’s a group of almost 50 people here from each of the schools. Then the group of…
