ExploreFirst Four to put Dayton back in spotlight
“We’re in the spotlight nationally in a very positive way during this period of time,” Powell said. “We’re a basketball community (and) the fans really pack UD Arena. It makes the atmosphere of the games very exciting and that excitement shines through on TV and also provides the First Four teams and players with a real Final Four-like experience.”
Exposure on a national level says “a lot about the vibrancy, quality of life and the atmosphere of the community,” she said.
“All of that is essential in trying to market our destination, if you will,” Powell said.
In addition to the games, there’s also the ripple effect of the three Big Hoopla celebrations preceding them today: a four-mile race, a STEM competition for students in kindergarten through eighth grade, and a family festival in the Oregon District.
The University of Dayton has hosted NCAA games since 2001 and…
